ALTA META`s Benchmarking study helps you to understand how different brands are positioned so that you can ensure that there is sufficient distinctive clear blue water between you and the competition.
Key Services:
Brand mapping to assess which brands own different positions
Price & Product benchmarking of various services offered by clients
Derived importance to assess what drives satisfaction and loyalty to the competing brands
Tariff benchmarking, product feature analysis, company procedures etc.
Assessment of competitors through performance, technology and other parameters