ALTA META`s Benchmarking study helps you to understand how different brands are positioned so that you can ensure that there is sufficient distinctive clear blue water between you and the competition.
- Brand mapping to assess which brands own different positions
- Price & Product benchmarking of various services offered by clients
- Derived importance to assess what drives satisfaction and loyalty to the competing brands
- Tariff benchmarking, product feature analysis, company procedures etc.
- Assessment of competitors through performance, technology and other parameters